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Cloud Partners


Smarta was founded in 2008 with the aim of being the ultimate advice and networking resource for small business owners and entrepreneurs. Since then Smarta has established itself as the go-to resource for small businesses with a deep knowledge of small businesses and their respective needs.

Smarta became a one-stop-shop and delivered a number of key services to small businesses - the growth engine of most economies. One of these business critical services was Smarta Business Builder a suite of cloud based services that help small business owners start, manage and grow their business underpinned by dedicated customer support.


Smarta Apps provides channel partners with turnkey solutions for delivering cloud services to their small business customers.

Our solutions allow our partners to rapidly deploy a solution that is consistent with their brand and take advantage of the rapid adoption of cloud services by small businesses. This not only provides revenue growth opportunity but also the potential to retain existing customers who may seek solutions from other providers.

Smarta Apps deliver the key cloud services required by our partners’ small business customers and enable their clients to access them conveniently from using a single sign on and dashboard.

Enterprise Plan

Our enterprise solution is bespoke and fully customisable. This seamlessly fits with your brand and you can select exactly which tools you deploy to your customers.

Corporate Plan

You can rapidly deploy our productised turnkey solution. You can configure it to be consistent with your brand and it includes key digital marketing collateral.

Referrals Scheme

As a referral partner you can provide your clients with the many benefits of cloud services and benefit from an ongoing recurring revenue stream.


Lloyds Bank Business ToolBox was nominated for the "Business Moneyfacts Award" in the "Business Product Innovation of the Year" category.

Lloyds Bank Business ToolBox was nominated for the "Corporate Entrepreneur Award" in the "New Business Launch" category.


Partner Programme

Recurring Revenue

You can rapidly deploy Smarta Apps and start benefitting from an additional recurring revenue stream.

Pricing Flexibility

Our apps are priced at or below RRP but you can have full flexibility on your pricing position so that it is consistent with your brand.


Brand Reputation

Your service will be delivered so that it is consistent with your brand. We understand the importance of your brand’s reputation and will always work to fully represent that.


Marketing Assets

Our solution includes the necessary digital marketing collateral for the solution including a marketing website, campaign landing page, as well as a communications strategy for your customer journey from prospect to termination.


Post-Sales Support

Our platform and team will manage your customers once they have started subscribing for your new service. We will provide them with technical support as well as address any billing queries they may have.

Infrastructure Management

Smarta Apps will deploy the solutions infrastructure as part of the server. This infrastructure is highly available, fault tolerant and scalable. Our team will also advise you on all DNS configuration relating to your brand’s domain name.

Funnel Management

We will take responsibility for managing your sales pipeline for the service. This will involve marketing automation to manage customers as they move through the funnel and you will receive appropriate reporting and analytics.

Admin Portal

You will have access to your own admin portal so that you can track your customers who register for the service, product mix and margin share that is due.



You will be assigned a project manager to work with you to configure your service who will manage the deployment of your technical infrastructure, marketing collateral, billing and other components of the service.

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